- This event has passed.
Website Wealth – Finding Hidden Gems that Grow your Business
Almost every website is missing obvious opportunities to better serve visitors and grow revenue. These insights show up in your analytics data – but many business leaders and advisors don’t know where to look for them, or how to interpret what they find.
In this interactive session, Philippa Gamse will show you how to make full use of the diamond mine that website analytics can be. No technical jargon, no overwhelming charts – just clear insights about what website visitors really do and how to meet their needs. Through real examples, you’ll see how small discoveries can reveal new product and service ideas, untapped markets, and lead to stronger customer and client relationships. CAW Network USA will also be giving away 3 copies of Philippa’s book ‘Website Wealth’ to 3 attendees who also complete the end of event survey. This event is CPE eligible (1 credit) provided attendees attend for at least 50 minutes and answer at least 3 polls.
LEARNING OBJECTIVES:
This presentation will help you:
* Focus on the metrics that actually matter for growing your business (and ignore the rest)
* Identify where you’re losing valuable visitors and potential customers in their journey
* Recognize hidden opportunities for new products, services, or market segments
* Apply simple techniques to turn confusing data into actionable business strategies
FIELD OF STUDY: Information Technology – Website Analytics
PREREQUISITES: No prerequisite provided attendees are qualified CAs and/or CPAs
WHO SHOULD ATTEND: Open to members and associates of CAW Network USA and guests
ADVANCE PREPARATION: Not required
PROGRAM LEVEL: Basic
DELIVERY METHOD: Group Internet
REFUND / CANCELLATION POLICY: No fee for members or guests
COMPLAINT RESOLUTION POLICY: For more information regarding refund, complaint and/or program cancellation policies (as relevant), please contact chiefexecutive@cawnetusa.wpenginepowered.com