We invite young Chartered Accountants (under 35) working abroad to share their experiences through short, selfie-style videos for our Global Connectedness social media campaign. Create a short video, capturing your journey authentically and share it with us.
About our campaign
Our global connectedness campaign aims to highlight the worldwide mobility of the Chartered Accountancy designation by featuring young Chartered Accountants living and working abroad. This initiative provides an opportunity for younger members to share their stories, demonstrating the global reach and relevance of our profession. By doing so, we aim to inspire and engage the next generation, showing that a career in Chartered Accountancy can truly take you anywhere in the world.
Why Get Involved?
- Demonstrate how being a Chartered Accountant opens doors worldwide.
- Connect with Gen Z and Gen Alpha through authentic, relatable stories.
- Reinforce the CAW brand’s position as strong locally, connected globally.
- Utilise this campaign to support existing student recruitment initiatives.
How You Can Participate
We are calling on young Chartered Accountants (under 35) who are living and working abroad to participate. Share your experiences, insights, and journey through short, selfie-style videos. These will be used as standalone social media posts by institutes and CAW, co-branded to maximise reach and impact.
What We Need from You
Film Your Story for us by creating a 2-minute video, with snippets of around 10 seconds, sharing your experiences and insights. Be Authentic by capturing your journey in a genuine and engaging manner.
Engage Online by actively participating in social media conversations and promote the campaign hashtags.
Your stories will be featured as part of the second series of “Difference Makers Discuss Live,” used in pre-roll advertisements, and integrated into student recruitment campaigns. We aim to create a comprehensive and impactful narrative showcasing the global reach of Chartered Accountants.
By participating, you’ll help tell a powerful story about the global impact of Chartered Accountants. Let’s show the world that our profession knows no boundaries.
For more details on how to get involved, please reach out to Antje Derks by emailing [email protected].
Let’s make a difference together and showcase the incredible global opportunities that come with being a Chartered Accountant.
Get the Network Member Logo
Wherever you are in the world there’s a symbol that shows that you’re part of a global network of trusted, highly skilled individuals. A network with over 850,000 Chartered Accountants and 1,000,000 students in over 190 countries.
Research shows that if you display the Chartered Accountants Worldwide Network Member Logo, business leaders and clients see you as more relevant to helping them internationally. You’ve worked hard for this respect, display it with pride!
Show that you are part of the global network of chartered accountants, we’re stronger together.
